Embarking on the path of entrepreneurship blends exhilarating opportunities with daunting challenges. To navigate this dynamic journey with acumen and strategy, there are certain books that offer invaluable insights into the world of business and innovation. Whether you’re just starting out or seeking to refine your skill set, these seven books are essential reads that […]

Since the launch of social media, it has become a growing challenge where people seek constant social validation.  Many believe a large following is an indication of success, and while this may be acceptable in some degrees, in other instances, chasing a large following can lead you into an infinite spiral to which there is […]

Skip the generators and choose a name that outlasts you. We have all spent hours swivelling in our chairs in an attempt to find the perfect brand name. It can take days, weeks, or even months. We end up feeling frustrated because our great idea turns out to be unsuitable or is already taken and […]

You have established your idea, incorporated your business and started developing your products / services but you wonder what your next steps are. The next stage is launching your idea. Depending on the type of idea there may be a specific launch criteria. If you would like to know more about the specifics, let us […]

There is no question that the COVID-19 outbreak that began in early 2020, and has been with us since, has left people, industries and the economy reeling. The globe has been facing an unprecedented scale of economic uncertainty, and jobs have been cut and career plans have been knocked off course.  Although it may seem counterintuitive […]